The City is seeking feedback on its performance to help gauge community satisfaction in Coronado. The City is working once again with the National Research Center out of Boulder, Colorado, to help develop a scientifically valid survey of residents. Those residents randomly selected to participate can soon expect to receive a postcard announcing that a survey is about to be mailed.

The City is looking for responses from random residents and not from a self-selected group of respondents. Scientific surveys are carefully built with an eye towards validity and reliability via questionnaire design, sampling, data collection and analysis. The City asks that you please complete the survey either by filling out the hard copy or taking the survey online. The City uses the results to evaluate and improve its performance.

The National Research Center administers the National Community Survey, a cost-effective survey tool intended to provide local governments with a complete and affordable understanding of the public’s sense of satisfaction. Results are statistically weighted to reflect the proper demographic composition of the entire community. The survey has standardized questions to compare against other National Community Survey jurisdictions with a few customized questions crafted in close cooperation with the City Council and staff.

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